Media ININ Economy We Trust
Media IN Ras Al Khaimah 12th-06-2019: WAM
In a bid to attract 1.5 million visitors by 2021, Ras Al Khaimah Tourism Development Authority (RAKTDA) has further strengthened its position in Europe with a multi-city roadshow in the UK and Germany last month that brought together more than 370 tour operators and travel agents. During the show, increased emphasis has been put on growing further awareness of the breadth of offer in key European markets.
Key cities covered during the European roadshow include Hamburg, Stuttgart, Frankfurt, London, Birmingham, Liverpool, and Edinburgh to meet industry representatives and introduce Ras Al Khaimah’s diverse and spectacular beach, desert, mountain, and adventure offering.
Held at iconic venues such as the Emirates Stadium in London and Edinburgh Castle, the roadshow allowed participants an opportunity to discover Ras Al Khaimah’s unique proposition and its tourism products via presentations, networking events, and interactive quizzes.
